Pet dogs and dog toy shop how to face competitors
online store has its own characteristics, its low price, convenient to buy attracted many young people. For stores, online stores less investment, wide coverage, management is simple, convenient, and so on characteristics make its scope is more and more widely. Now can be found in the market of the brand can be found on the Internet, it is more and more perfect system as a pet dog and the dog toy shop's biggest rival.
dogs and dog toy shop for online store was once seen store die theory. Can be proved entity shop will not die, only under the competition will be more and more perfect, all kinds of marketing and sales promotion methods are used to pet the dog and the dog toy industry, make pet dogs and dog toy industry more show thriving, competition, the fire has been burning is escalating.
in the face of these threats, pet dog and dog toy stores have their own way to meet the challenge.
a: action to lower prices, in the form of sales promotion online store is the biggest advantage of low price, think online stores without store appearance fees and taxes, so the price is low. However, pet dog and dog toy merchants will borrow anniversary to reduce the prices of the goods, also set a time limit. So easy to arouse the desire of consumers.
action 2: discounts on membership in the form of membership system, these members will be registered, the store's loyal consumers not only offer a discount for member discount and integral rewards with a gift. These additional gift can stimulate people's psychology of keen on gaining petty advantages. Registered members, the more for a pet dog and the dog toy shop is a prerequisite for long-term development.
action 3: organize some neighborhood dog and dog toy outing. For a pet dog and the dog toy shop, attract more consumer attention is the most important purposes. At the neighborhood store name appears especially important. Many businesses to the neighborhood dogs and dog toy could be called. To store the name of the organization some pet dogs and pet toys outside swimming can not only enhance the neighbourhood dogs and dog toys, and cultural development, share their experiences in a clearer what is more important in this area to be launched his own name.
the move of the dog and the dog toy shop should use since, according to the surrounding environment using different tactics that action is more reliable than blindly. Usually decide to anniversary or the lines to depreciate sales promotion activity after long pinch pennies to make a suitable promotional copywriting. Copy is not only to clear theme, the more to activities, is expected to plan carefully every penny in records, not them, only strives for perfection. Can draw lessons from the successful way of the content of the plan, but not the original move the original copy, use your imagination, to join the new innovative elements, can improve the success rate of the scheme once the plan has no expected effect to take timely measures to take cover when fester will lead to serious consequences of lost.